The Puff Up Club
Creative studio Moniker created Puff Up Club, an interactive web-based art installation where visitors can collectively fill up a real balloon until it pops. Having spent a good part of day yesterday contributing to Puff Up Club, we can confirm this is extremely addictive. Each balloon is rated on how many puffs and users it took to pop the ballon, the one we witnessed took 12 hours and 2,799.945 puffs by 12,187 people to burst.
The Puff Up Club was founded in the context of the exhibition “Alexander Calder & Fischli/Weiss” at Fondation Beyeler in Riehen/Basel, Switzerland. The exhibition is devoted to the American artist Alexander Calder and Swiss artists Peter Fischli and David Weiss. It focuses on the fleeting, precarious and exhilarating moment of fragile balance as expressed through the works of Calder and Fischli/Weiss in the early- and late-twentieth century, respectively.